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The EVO Accelerator Fund is our commitment to helping our partners reach their potential by providing additional marketing support to boost their growth plans.

The EVO Accelerator Fund

We have designed the EVO Accelerator Fund to support our ISV lead referral partners. We are offering financial supports to be used towards a range of marketing activities to help our partners to promote and grow their business. These activities range from running a digital demand generation to campaigns to hosting a stand at an Industry event.

Marketing Accelerator Options

Demand Campaigns

We’re offering financial support for paid Facebook, Google or press advertising campaigns up to the value of £3000.

Events

We’re offering financial support for your business to host an event or take a stand at an industry event up to the value of £2000.

Sponsorship

We’re offering financial contributions towards local co-branded sponsorship opportunities up to the value of £1500.

Accelerator Timeline

February 2024

February to November 2024

December 2024

Launch of The EVO Accelerator Fund

Applications open

2024 Accelerator Fund closed

Other Supports Available

We have a range of other supports to help support your business within our Marketing Toolkit. These are available to all of our partners.

Collateral

We can provide you with co-branded collateral including email templates, landing pages and fact sheets. We can also support bespoke collateral requests where possible.

Content campaign

We’re here to support your content requests. We can provide co-branded merchant case studies and support other bespoke collateral requests.

Promotional Items

We can provide you with EVO branded pens for use at events and conferences.

Digital Marketing Masterclass

We can provide you with a comprehensive audit of your digital marketing activities including  actionable recommendations to support your business growth. Available on application.

EVO Accelerator Fund - Eligibility Criteria

The EVO Accelerator Fund is only open to ISV referral partners that meet the following criteria –

  • Must have successfully completed the pilot onboarding
  • Minimum sales (new customer MIDs) of >15 over a 3 month period or
  • At least 4 per month over 3 consecutive months or
  • Processed a minimum of £1.2m card processing volume over a 3 month period

EVO Accelerator Fund - Terms & Conditions

  1. Definitions

These terms and conditions should be read together with the EVO Marketing Accelerator Briefing Pack and the Application Form attached hereto (“the Application”), and shall form the one document. Any terms not defined shall have the following meanings:

 “Platinum Partner” is the entity listed on the Application Form that meets the eligibility criteria.

 “Rules” means the requirements outlined in the EVO Marketing Accelerator Briefing Pack and any other directive, memorandum, policy, or other requirement imposed or introduced by EVO from time to time.

“EVO Contribution” means the amount of the Funding Request as outlined in the Application Form as agreed by EVO.

  1. Rules of Acceptance. EVO shall accept the Application Form from 1 February to 30 November 2024 inclusive and will correspond in writing with the Platinum Partner regarding whether or not EVO will provide the EVO Contribution (or part thereof) within sixty days of receipt (“the Effective Date”). Submissions may only be made for a single funding request per application. A maximum of two EVO contributions can be awarded to an eligible partner per calendar year.
  2. Liability. EVO’s commitments and liability under this Agreement shall only relate to and be limited to the fulfillment of the EVO Contribution. Platinum Partner shall comply with all relevant provisions of any applicable legislation in carrying out its obligations as contemplated herein (including, but not limited to, provisions regarding (un)fair competition, data protection and privacy, consumer protection, taxation, anti-bribery, anti-corruption, requirements of prior filings with or authorizations from any regulatory authority).
  3. Indemnity. Platinum Partner shall indemnify and hold harmless EVO from and against any and all actions, proceedings, losses, costs, expenses (including, without limitation, the reasonable fees and expenses of counsel for EVO), proceedings, claims and/or demands in any way arising out of the acts or omissions and/or the performance or failure to perform by Platinum Partner or any third party providers to the Platinum Partner in connection with the matters set forth herein.
  4. Subcontracting. If it becomes necessary for Platinum Partner to contract any third party in order to comply with any part of the commitments assumed herein, Platinum Partner shall be responsible for contracting any third party providers directly, including getting their commitments to the obligations herein. Platinum Partner is only entitled to sub-contract its obligations with the prior written consent of EVO and without relieving itself from any of its obligations herein.
  5. Approvals. EVO and Platinum Partner shall mutually agree in advance, any marketing materials for which EVO Contribution is provided herein.
  6. Reporting. In addition to any reporting required under the Rules, Partner shall provide, on request, reports, data, accountings and other supporting documentation (in form, time and substance satisfactory to EVO) evidencing its compliance with its commitments herein, including how the EVO Contribution was used.
  7. Payment. The EVO Contribution shall be prepaid or delivered upfront and must be used within sixty days. In the event that it has been used for any purpose other than as permitted hereunder, shall be immediately refunded to EVO by the Platinum Partner. EVO shall be entitled to set off amounts owed by the Platinum Partner to EVO against any amounts owed by EVO without prior notification. Invoices  shall be submitted to EVO as proof of payment which should (a) sufficiently detail the services or goods delivered as agreed herein, (b) be accompanied by all necessary evidence to support the invoicing, (c) reflect the true nature and purpose of the services as agreed between EVO and the Platinum Partner.
  8. Term and Termination. The Agreement shall commence on the Effective Date and shall remain in effect until EVO discontinues the EVO Marketing Accelerator Briefing Pack, or at EVO’s absolute discretion. EVO reserves the right to withdraw the provision of any EVO Contribution at any time at its discretion after the Effective Date.
  9. Assignment. Platinum Partner shall not have the right to assign or transfer any of its rights and/or obligations hereunder without the prior written consent of EVO.
  10. Miscellaneous. The EVO Marketing Accelerator Briefing Pack evidences the entire agreement and understanding between EVO and the Partner with respect to the transactions contemplated hereby, and shall be governed by the laws of the United Kingdom. The terms of the EVO Marketing Accelerator Briefing Pack will be deemed accepted by the Partner upon receipt by EVO of the Application Form.

Apply for Marketing Funding

Please submit all EVO Accelerator requests through this form. The more detail you can provide to support your application the better!